Newspapers and the Ad Revolution

Even with the advent of social networking and online news portals, newspapers still have an indispensable aura around them. Though you can read the most important news right off your tabloid or your smartphone, the traditional print paper is not to be subdued. Recently, I attended the Pre-Placement talk of a company and the presenter talked about how he feels that in the London tubes, newspapers are slowly becoming rare and digitally accessing news is the buzz word. Probably in London. Not yet in India.

101 Not Out

We all know that the build up to the Games was not very pleasant. As soon as there was evidence of corruption, national media made it a point to showcase Kalmadi and Co. in bad light. But what they also did was put India in bad light in front of the international media which reacted in their own Indophobic ways.